Why We Started the Baby Boomer Investing Show (BBIS)

Ron Surz

Ron Surz

It was Christmas 2019 and my sister, Kathy Tarochione, and I, Ron Surz, were celebrating and getting caught up. I had been managing target date funds for 401(k) plans using my patented glidepath design and had come to realize that individual investors had not yet recognized the merits of this extremely popular institutional approach. Kathy was enjoying great success in her live streaming video show for pet lovers called the Dog Connection.

Kathy Tarochione

Kathy Tarochione

I shared my concern with Kathy that our fellow baby boomers did not understand that at this time in their lives their investment objectives need to focus on protecting their lifetime savings, even though the data shows that the average baby boomer is invested 60/40 stock/bonds, just as they were for most of their lives. This is a mix that lost more than 30% in 2008 and could lose even more in the next market correction.

Kathy offered to help by being my guide into live streaming broadcasting that could reach and help baby boomers. We agreed that Kathy would produce a show for baby boomers that she and I would co-host – we were on our way.

We announced our plan in this podcast and the Baby Boomer Investing Show was launched on February 4, 2020. In this very first episode we laid out the basics of investing and described the Four Pillars of Smart Investing.

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Our main message was, and remains, that the number one goal of baby boomers at this time in their lives should be to protect their lifetime savings by avoiding the risk of loss.

Most of our 78 million baby boomer colleagues are currently passing through what is called the Risk Zone, transitioning from working life to retirement. Losses sustained in the Risk Zone can drastically increase the chances of running out of money and undermine lifestyle, making life much harder. Unfortunately, most boomers are unaware of the Risk Zone and are taking excessive risk because they are getting bad advice.

Our objective is to guide our fellow baby boomers through the Risk Zone because you only get one chance to guard against the risk of ruin. There’s no coming back from an unlucky investment loss at this time in the lives of baby boomers.

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This first show set the foundation for what was to follow. Smart risk management is very conservative in the Risk Zone, plus there are currently extreme threats to the stock and bond markets that are highly likely to create crashes sometime in this decade of the 2020s, following the Roaring 2010s.

Our subsequent shows discuss the threats of investment losses and how to guard against them. For example, there’s a possibility of rampant inflation that baby boomers should protect against; we show them how.

In addition to investments, we’ve produced shows on related topics like Social Security, Medicare, Reverse Mortgages, Getting a Job, Smart Spending, Luckier Than Your Grandparents, the Election, etc.

We’re here to help.

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